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Chitika | OnDemand: Search Behavior Marketing
Search Behavior Marketing (SBM) extends your SEM campaign’s visibility beyond the search listings page, allowing you to reconnect with the same audience across content rich websites. Using your exact SEM campaign keywords, SBM tracks, tags, and targets users based on their web activity, including their affinity to search for certain keywords, and visit certain websites.
Launch Your SBM Campaign
You can extend your SEM campaign and target users across the Chitika network based on their search activity in five simple steps:
- Click on the “Sign Up” button on the right
- Copy and paste your SEM campaign keywords
- Set your budget
- Set up your campaign
- Fund your account to activate your campaign
