The power of bundled software can be an amazing thing – all three major operating systems have a bundled Internet browser, each of which has 73% of their OS's Internet usage (based on a sample of 163 million US/Canada impressions across the Chitika network in early August). But Bing, the decision engine Microsoft bundles with Internet Explorer, only gets 10.3% of IE users' searches.
With the upswing in the number of Linux boxes (thank you netbooks and Dell) and as much interest we have in the search engine market, we at Chitika thought we'd take a look at the search habits of our open-source friends. We compared the OS and search engine data for 163,211,927 searches – a sample of the Chitika network's search data from July 30th through August 16th – and the results were quite interesting.
Hello Chitika friends and neighbors, we've got an exciting announcement to make - we're giving away five Dell Mini 9 Netbooks to new Chitika | Premium publishers! Here's the deal - you're eligible to win one of the netbooks if you:
1 - Sign up for a Chitika | Premium ad account between today (8/17/09) and the end of August (must sign up before 11:59 pm Eastern Standard Time, August 31st, 2009), and...
2 - Earn at least $50 through Chitika | Premium between now and the end of September.
We at Chitika are quite fond of search engines: since all of our ads serve only to search traffic, they're our bread and butter in the online world. So with Microsoft's new Bing decision engine making so much noise, we thought we'd take a closer look at the clickthrough rates of visitors from the three major search players: Yahoo!, Google, and Bing.
Chitika has long been a fan of Dave Taylor, the tech guru behind AskDaveTaylor.com (among other sites). We're very proud to introduce him as our first guest writer of the summer on the Chitika blog, answering the question "What numbers should I be tracking on my website?" Enjoy!
Who'd have thought that Chitika would be tapped as an example of how social media should be done? Well, after a bit of site SNAFU, which we found out about initially and spoke with affected parties about via Twitter, our efforts have been recognized by social media maven Sharlyn Lauby. She gave us much love in her latest Mashable social media how-to, "5 Steps for Successful Social Media Damage Control," which,
This morning, a commentary I wrote for MediaPost's Online Media Daily was published. The article is called "Don't Lose Faith in the Click," and it should make publishers feel better about monetizing their websites despite overall industry drops in clickthrough rate and pay per click.
The MIT Entrepreneurial Forum, one of the more interesting groups of smart people on the East Coast, met Wednesday night to discuss one big question: "Is there still money in the advertising revenue model?" Our own Jeff Sable, VP of Publisher Sales, was invited to sit on the panel, speak, and answer questions. Video was taken. Answers were given. Awesomeness was achieved. Enjoy the video!
"Bing!" That sound is a brand new search engine (sorry, "Decision Engine") from Microsoft leaping into the fray and making everyone's life a little more Microsoft-y. Launched in late May, Bing has started taking searches away from reigning powerhouses Google and Yahoo! - and it works great with Chitika | Premium ads.
After the release of our new MEGA-Unit: 4x More Clicks/Revenue, thousands of Chitika users got access to a great new revenue increase. This never-before offered size ad unit is ONLY offered by Chitika, and has opened up a new door to revenue solutions for our users. So now if you will, please join me in welcoming the next size ad unit in the MEGA-unit family: the 500x250!