What is the Difference Between Chitika Premium and Chitika Select?

What is the Difference Between Chitika Premium and Chitika Select?

  • 16 August 2011

You've all read about what Chitika Premium ads are. They use your site visitor's search query to target the ads to their interests. However, it can be tough to understand- Do I have to be a Gold level publisher to get Chitika Premium ads? And what the heck are Chitika Select ads?

Premium

First of all - everyone has the capability to display Chitika Premium ads. A premium ad will show when the ads are able to use the search query to show relevant ads, and the user must be located in one of our accepted countries: US, CA, UK, GB, DE, IT, ES NL, DK, NO, SE and India. Premium Ads have a high CTR (Click Through Rate) because users are more likely to click the ads when they are related to what they have been searching for. For example, this local ad displayed after searching for generators. ... and here is an example of Chitika's Search Targeted ads in action: http://www.youtube.com/watch?v=tCI_DupYAto&feature=player_embedded

Select

Chitika Select ads will show if your site visitor is not within one of the above countries or if they don't use a search engine to access your site. These ads could be less targeted than the Premium ads, but this can also depend on your site content. If you have a content rich site, the Select ad might be able to pull keywords from your page to display a targeted ad. Here is a Select ad that could display on a blog visited directly: Can I still get paid for Chitika Select Ads? Yes! With Select Ads, advertisers will bid to be able to display their ad on your page. Therefore, we will always provide you with the highest paying advertiser available. What if I don't want Select Ads to display? Just sign into your account, click “My Account” and scroll to the bottom of the page. Here you can check the box next to “Disable Chitika | Select” if you only want ads showing to your search users. If you choose this option, the ad unit will just collapse when a Premium ad cannot display. I hope this clears up any confusion you guys might have! Let us know what you think. More questions? Leave a comment and I'd be more than happy to provide you with an answer.